Direct PoS lever
Increase the value of products your customers already love with ROCK your BABY.
You sell ROCK your BABY as a standalone product and use it as the connecting element for strong bundle offers around existing baby seats and cradles.
Retailer perspective
Increase basket value with strong bundle sets.
ROCK your BABY is easy to explain in retail and easy to demonstrate in seconds. Families see immediate value, while retailers gain a clear value-add offer with strong potential for higher-value sets.
Bundle level 1
ROCK your BABY as the core product
A direct entry offer with a clear value proposition for young families.
Bundle level 2
RYB as the bundle connector
Existing baby seats become an immediately understandable value-add set with RYB.
Bundle level 3
Baby seat + cradle + RYB set
Premium complete offer with clear visual logic and higher perceived total value.
Important: only 1x RYB is required to automate different rocking setups like baby seat and cradle one after another.
Why now
World-first category moment: secure early retail advantage.
- World-first visibility: many families have not seen this category before.
- Early-stage chance for retailers: position yourself as a leading provider from day one.
- Gentle rocking instead of shaking: instantly understandable value proposition in consultation.
- Bundle-ready with baby seat and cradle for larger sets instead of single-item baskets.
- Made in Germany, patent-pending logic, and no Wi-Fi/Bluetooth radio modules.
Call to action
Become an RYB retailer now and sell standalone and in bundles.
Share your sales channel, region, and planned set model - we respond quickly with concrete next steps.